Four Reasons You Need Microsoft 365’s New MS Editor In Your Life

Working and communicating online has become an integral part of everyday modern life. Whether you’re writing an assessment, scribing your next novel, or just writing a friendly email, we increasingly spend more and more time writing on a keyboard.

With the rise of connected devices like cellphones and tablets, our time spent online is increasing exponentially. A 2019 report produced by industry experts Hootsuite and We Are Social suggested the average person now spends an incredible 6 hours 42 minutes online every day – with around half of that on mobile devices.

Undoubtedly, a lot of this time is spent passively browsing, but the internet is a two-way street, and we also use it as a way of expressing ourselves, whether that is via a status update, email, or instant message.

The vehicles of this communication may have altered over time (Facebook, LinkedIn, Twitter, etc.), but the way we use the web itself hasn’t changed much in 30 years. The vast majority of our communication is still through the written word. Yes, video conferencing is growing quickly, but our go-to, de facto method of communicating online remains writing.

Of course, this is all great news if you possess decent writing skills, but what if your prose doesn’t quite cut it? What if, like many, you struggle with grammar, spelling, or writing?


Step up Microsoft Editor and its holistic approach to textual editing.

1. Advanced Spellchecker

When it comes to spelling, thankfully, English has some basic rules to follow, but spellcheckers have long struggled with the specific use of words in text. For example, ‘advise’ and ‘advice’ are both correctly spelled – but their use as a verb and noun (respectively) are considerably different from one another. Microsoft 365 can work out the use of words contextually and offers the correct version, based on setting and meaning.

2. Word and Phrase Suggestions

No matter how confident the writer, everyone hits a brick wall from time to time. Microsoft Editor continually scans your text to understand what you’re trying to say and offers on-the-fly word or phrase suggestions to improve your text and avoid repetition. It offers style and grammar refinements, unobtrusively making suggestions when you need them. 

3. Seamless Integration With Your Office Network

Of course, for most of us, writing takes on the greatest significance in our work. Day to day emails, reports, and written updates are a common part of most jobs these days. Good business communication requires clarity, precision, and brevity. Thankfully, MS Editor has in-built tools to check the quality and precision of your writing.

Perhaps most significantly, the all-encompassing nature of the Microsoft 365 suite also allows seamless integration with your existing company network, meaning you can transfer or collaborate on files easily. Of course, this integration also needs bulletproof Microsoft 365 security provisions, but it’s a terrific way to streamline the way you work and participate with your office network.

4. Use Anywhere – Any Device, Any App

MS Editor comes complete with add-ons for Microsoft Edge and Google Chrome so it can be used anywhere – on any device – to check everything you write. From Twitter tweets to Gmail emails, Microsoft Editor is constantly monitoring your text for correctness, grammar, conciseness, and spelling.

As one might expect, MS Editor also works in-built with other universal Microsoft apps like Word and Outlook as well as the entire Microsoft 365 suite to offer you complete peace of mind while writing. It is your take-anywhere personal editor, an essential app in the modern connected age and aid to writers (skilled or unskilled) everywhere.

Google Shopping API 101

Technology is changing how shopping is done. Long gone are the days when customers had to physically visit retail shops to do shopping. Nowadays, you can just do your shopping from the comfort of your smart gadget like smartphones. Even more, the invention of Google shopping API has made the whole idea of online shopping exciting. But what’s Google Shopping API? What’s the working principle of Google shopping API? What are its benefits? What does Google shopping API bring to the table? Well, if these are some of the queries that you want answering, keep reading. This guide has been exclusively designed to equip you with everything Google shopping API.

 Google Shopping API

Application Programming Interface, which is abbreviated as API, acts as an intermediary between 2 tools, applications, etc. Renowned for its powerful benefits when it comes to digital marketing, API is all about allowing the exchange of info between different applications and tools. If you want to make your application easier for other users, API is the way to go. Users don’t have to necessarily understand how your application works. They only need basic knowledge, thanks to Google Shopping API. It simplifies things.

 An Intermediary

An API acts as an intermediary between two platforms. For instance, on a vacation booking platform, customers can connect with different tor or vacation companies. The best thing with API is that it gives customers the power to compare the options so as to pick the best one. Thus, you don’t have to go directly to different websites to compare prices and other features. API does the work of collecting different information, including prices, location, etc. and returns the results to customers.

The Role of API When Carrying Google Shopping campaigns

To launch an effective Shopping Ads Campaign, you need to first create a Google Merchant based account and then upload your product data feed. This can be done manually, via Google Sheets, or other supported e-commerce platforms. Alternatively, you can do this by developing an effective API content. Comparing these options, going the API route is the most ideal option because it’s automated and highly effective. Google Shopping API content helps the application to directly collaborate or interact with your Google Merchant Center based account. This means that product information is updated in real-time.

The Benefits of Google Shopping API

As customer expectations keep on changing, it becomes necessary for e-commerce stores to up their games. Luckily, Google decided to develop API to help clients when it comes to Google Shopping Ads. Here are a few advantages of investing in API content as far as Google Shopping Ads is concerned:

  • Offers automated account management
  • Comes with per product based Ads management
  • It makes it easy to schedule data feed
  • It’s easy to manage complex tax as well as shipping settings
  • Effective management of campaigns

Pro Tip: Check out our google shopper API today and take your business establishment to another new level.

The Bottom-Line

Google Shopping API can turn your e-commerce business into a real force on the market. Equipped with customer-centric features, Google shopping API can deliver real results when it comes to optimizing shopping. Aside from optimizing your shopping Ads, Shopping API will let you effectively manage your ad campaign and automate account management. The above guide contains everything Google shopping API and how it can help your business.

How to Pick a Suitable Online Faxing Service for your Small Business

It is not common to see a fax machine in many offices today, particularly if they handle a lot of sensitive information and share business documents and correspondence. It is pretty easy to send faxes from a computer, smartphone, or tablet, which saves you the costs of acquiring a fax machine.

While some software applications offer signatures through email, it’s often less safe than faxing or sending a fax from Outlook, for example. Utilizing online fax allows you to use your computer fast to send quick fax to your customer or client to sign it and then return it to you quicker than through courier or conventional fax.

Sending documents through online faxing can be an excellent option if your small business deals with many contracts that need a signature. There are many and different internet fax services out there, but when picking one for your company, you need to analyze all the advantages and cons of each carefully. Below are some useful tips and tricks to help you choose the best online fax service provider for your small business.

1. Search Capacity

Online faxing is typically different from conventional faxing. The main difference between the two is the ease with which you can locate the paperwork you need. Instead of going through many folders to find a specific document, you can utilize keyword searches to help scan your files and find the documents you want. To use tags and keywords, you need to look for an internet faxing service provider that provides these functionalities. Go for a service that enables you to use your filing and include your tags for easy searching in the future.

2. Unlimited Integration and Storage

Looking for an internet faxing service that provided integration and storage will help streamline your file sharing experience. Most of the online fax services you will find on the market like eFax provide you with online storage, which allows you to keep records of all the faxes that you have sent. This feature enables small businesses to keep business files in a good centralized system. Since all your faxes are currently digitized instead of being in the paper, filing them takes less physical space and is also an easier task to do.

Most of the internet fax services also come with functionality that archives all your documents, which saves them on a server. That means that you have a ready storage solution that can double up as backup space in worst-case scenarios, such as your files getting erased from any of your devices. That is particularly vital for small business owners who might be depending on one or two computers to hold all their work. In the same way, some internet fax services also provide cloud integration.

3. Mobility and Ease of Use

The world is becoming more mobile, and individuals are not tied to their computers all the time. The prevalence of mobile phones and cloud technology allows people to work virtually from any place. Look for an internet fax service that makes accessing vital documents and business correspondence while on the go pretty easy. Online fax services with an app should be a priority. However, do not allow the flashy mobile features to override the laptop or desktop computer systems. Look for an online fax service that provides mobile support without eliminating desktop functionality.

4. Localization of Fax Number

One of the common concerns for small enterprises that outsource most of their services is having a business look incoherent. When it comes to internet fax services, businesses will look for a suitable faxing number that aligns well with their contact information. In a small business setting, having a local area fax code increases your reliability and trustworthiness. It also offers you the appearance of owning a physical location for your business, even if you conduct most of your business operations remotely or online. You can also have a toll-free number option for suppliers and clients who live far away from your city.

5. Page Limit

Before you pick an internet faxing service, you need to have a rough estimate of the number of faxes you need to send every month. Depending on your company’s size and the partners and customers you interact with, you can estimate your usage. That will help you get a robust faxing service that works under your planned budget. Some internet faxing services have some caps when it comes to the number of pages you can send and might hit you with high charges if you go beyond the maximum limit.

Make sure you select the appropriate plan that will suit the communication needs of your business, both financially and practically. If your business is growing and might require more in the days to come, look for internet faxing service that offers an unlimited tier to avoid outgrowing your faxing service.

6. Electronic Signature Capabilities

Internet faxing is a god way to share vital contracts when it is impossible to have an in-person meeting. Utilizing internet faxing services with electronic signature functionalities is a must-have if you will be handling business operations on the go. Despite the faxing service you pick, make sure your contract is well-written to become legally-binding with the electronic signature. Utilizing online faxing when signing business documents and contracts will not only assist your small business in moving faster, but it’ll also keep one copy for future reference.

Conclusion

Knowing the right things to consider when picking the best internet faxing service is vital. Like many other business aspects most people are upgrading this process to use online faxing. While the nature and main functionality of many online faxing services are similar, the best ones provide some exciting and unique features that best suits small businesses. Electronic signature capabilities, page limit, localization of fax number, search capacity, mobility, ease of use, integration, and unlimited storage are some of the essential details you need to take into account when picking a faxing service.

Choosing the right faxing service provider for your small business will help keep things organized in your company. Besides, you’ll not have to worry about running out of papers, mass faxing, storage, the ability to receive and send faxes from your tablet computer or smartphone, among other things.

Money Management Tips to Protect your Business Finances

Everyone’s primary goal in having a business is to generate a profit, whether it be a start-up business or a multi-level corporation. It might be hard to manage it from the start, and there will be lots of changes to be done, but we are going to share some tips that will help you take care of your cash flow better that will lead to your successful business. Take a look at these four money management tips that will give you an understanding of how to protect your business finances.

Consider Hiring an Expert

It might be complicated for you to do analyze your business budget all by yourself. The good thing is there are plenty of experts that you can hire to do all the hard work for you. One great example is businesses in Dubai, as the country has been ranked among the top five global cities for entrepreneurs. This city is thriving with business financial advisors and experts alike. A Private Equity in UAE states that experts know how to protect your capital and not subject it to risk. As your business expands and grows, managing your finances will become more intricate. Hiring a finance manager can help you decide on important matters regarding your company’s finances.

Create a Budget Forecast

Creating a budget forecast is the easiest way to protect your finances. By keeping track of your business budget, you can manage your money better.

Forecasting will set expenses and create income goals, moreover, you can monitor if what you spend is greater than what is set. With this, you can do a SWOT analysis on how to cut expenses and increase your profit.

Clear Financial Obligations Timely

Ensure that you know when you should pay your bills and make it a habit that you pay them timely. Include in your calendar the deadline and list of bills to be paid, such as bank loans, credit card bills, and accounts payable, this way, you can allot enough money and time to avoid getting charged for late payment. This will help you manage finances properly and help your image towards the business industry, customers, and business partners. 

Monitor Your Spending

Keep track of the amount you are spending every day, observe in which aspect or parts you spend the most, and check if spending is really needed. Monitoring how much you spend will also help you figure out if you are spending too much budget on things you don’t need. If you have different and separate accounts, monitor the amounts you are taking from each one. Moreover, if you don’t monitor how much you spend, you might not be prepared for it when the bill comes. You can get a journal if you prefer the traditional way or get an app or software to record all the money transactions you are making, this way it will be easier for you to review all of it when needed.

Managing your finances is the most important aspect of a business, it is a key factor in your success. With these tips you can start learning and protecting your assets. While managing a business may be difficult, with enough knowledge, hard work and attentiveness, you can surely get your ultimate business goal. Lastly, when money is involved, you should not only just be book smart, but also street smart.

8 Best Windows 10 Features You Didn’t Know About

Windows 10 will turn five years old in a couple of months. It’s hard to believe, especially since many people have waited until the last possible second of using Windows 7 or Windows 8 to make the switch.

It’s still the same Windows 10, but a lot has changed in the last five years. There have been many improvements, new features, and other optimizations. They have created the operating system experience you enjoy today.

To celebrate all these enhancements, here are eight surprising things you can do with Windows you should start using today.

1. Built-in VP Integration

Windows 10 allows you to integrate your virtual private network (VPN) into the operating system. This way, you get comprehensive internet protection and save some space on your computer.

What is a VPN? A virtual private network allows you to access the internet privately. You can use all your favorite apps while preventing third-parties from tracking what you do online. VPNs enhance your security, help you access geo-blocked content, and even unlock better gaming performance. Click here for more: ​what is a VPN​.

To add a VPN, open ​VPN Settings ​and hit ​Add a VPN Connection​. Then input the information from your VPN company, including your login ID or other credentials you use to sign on.

Windows 10 is compatible with the majority of VPN services. To find the best one for your needs, check out the different offers. Pay attention to how much they affect performance and how easy they are to set up and use.

2. Sonic Surround Sound

If you use standard headphones, they likely have stereo sound. While it is okay for most activities like chatting or watching videos, Surround sound creates a better gaming and movie experience.

You can now enable virtual Surround, ​Windows Sonic​, for your headphones. To turn on, right-click on the sound button and then hit ​Spatial Sound ​>​Windows Sonic For Headphones​.

It’s not going to be as good as the real Dolby Surround, but you’ll notice a vast improvement—and, hey, it’s free!

3. Clipboard History

If your work requires a lot of copy/pasting, then this is the feature for you. ​Clipboard history creates a history of images, text, and other media copied to the clipboard. To open, press Window + V​to see the list of previously copied items.

You can also sync between your PCs to make it easier to copy files between your desktop, laptop, and other devices.

4. Dynamic Lock

Since you carry your smartphones everywhere now, it makes sense to auto-lock your PC whenever you step away with your smartphone.

To set up, pair your phone to Windows via Bluetooth. Next go to ​Settings​> ​Account​>​Sign-in options. ​Check​Allow Windows to Detect Your Phone ​box. Then you’re all set. When you walk away (with your phone), Windows will lock automatically.

5. Picture Password

Picture Passwords are a fun way to log in and are much more memorable than a complex password combination of letters and numbers. It’s similar to drawing a pattern on Android phones.

You can set up a custom picture to log in. Then you use your mouse or finger, if you’re on a tablet, to draw the password.

To turn on, click ​Start button​>​Settings ​> ​Accounts ​>​Sign-in options​. Click ​Picture Password​ and​ Add​. Then select a photo from your library and set up your custom gesture to login.

6. Storage Sense

Even if you have a massive hard drive, there may come a time when you need a little extra space.

Instead of scrolling through files to find a few megabytes here and there, you can use Storage Sense. It runs in the background to clean up useless temporary files you don’t usually need.

You can configure it by going to ​Settings​>​System​>​Storage ​and turning it on.

7. Cortana

Cortana is a headline feature that may seem like a gimmick. But it’s much more than Microsoft’s answer to Siri or Alexa. Cortana can do a lot more than check the weather, and you can use it without even touching your computer.

You can issue commands, ask for details, do math equations, and even ​integrate Cortana into other apps​.

If there are any apps that you often use, spend a few minutes and see what Cortana can help you do. You might be surprised at some of the ways you can save time.

8. Windows Update Control

Does it ever feel like the Windows updates come at the worst time possible? Have you ever been right in the middle of something only to be kicked out for an auto-update?

Microsoft has heard of such frustration and set up “active hours.” You can program Windows to not reboot during the hours you usually use your PC for up to 18 hours of the day. And they’re faster now too.

Finally, since May 2019, all major updates receive support for six months. That means you can wait until it’s convenient for you to schedule an update rather than do one right away.

There you have it, 8 marvelous things you can now do with Windows 10. And since Microsoft updates Windows 10 all the time, you can expect even more fabulous new features to come!

Do You Need SEO Services to Grow Your Law Firm?

Without adequate visibility, those seeking legal assistance will not know of your law firm’s existence. Since you provide a valuable service, potential clients must be able to approach you to avail of your expertise.

Making search engine optimization (SEO) a priority is vital to successfully attracting clientele in this competitive arena. SEO for lawyers helps achieve a high rank in online search results.

Elements of an Optimized Law Firm Website

Your firm’s official website must reflect quality content, facilitate smooth navigation, and contain relevant keywords frequently entered in search engines. The more your firm’s links appear on other sites, the higher the chances of customers being routed to your website.

Even a website load time is imperative for the success of your business as consumers seek quicker solutions. If your website is slow and takes time to load, they will close the window and shift their focus elsewhere.

The online space is dynamic, so it is crucial to go beyond improving your rankings. Bettering your search engine rank requires getting SEO services from specialized internet marketing companies who know the tricks of the trade.

Resorting to SEO for lawyers attracts your target audience and makes business growth prospects far more achievable. You will gain fruitful results from effective SEO marketing, provided you focus on attracting more visitors to your website.

Here’s why your law firm cannot afford to ignore this critical SEO practice:

Online Publicity Expands Your Client Base

Potential clients prefer credible law firms to represent them whom they can access with ease. An active online presence and a smart website that introduces them to your firm seal the deal. It doesn’t matter whether your legal concern is large or small, cracking the SEO platform offers substantial growth opportunities.

Extensive publicity helps target the massive audience that relies solely on the internet to locate vital services. Ensuring your firm ranks high on result pages expands your client base by converting casual searchers into valuable clientele.

Serves as an Impactful Advertising Tool

Your law agency can only flourish when you have valuable clients to serve. If you want those in need to approach your firm, they must first know that you exist. Information about your service offerings when explicitly enumerated on your site leaves no scope for ambiguity.

With a successful SEO strategy on your website, those searching for legal assistance will be directed to your firm. The online platform allows you to advertise your services to a broader audience without putting unnecessary restrictions on your approach.

Targets Those with Legitimate Claims

Some people browse the internet to find answers to their legal queries. Before approaching an attorney, they may want to establish that their reason for doing so is valid. It helps to shed light on common issues through your website by answering frequently raised questions.

With blog posts or videos published on your website, you will educate your target audience and clarify their relevant doubts. This approach ensures a better connection, resulting in more people seeking legal advice from your firm.

Design your website and manage your online presence to portray your law firm as the best in the business.

4 Reasons Why Your Small Business Needs A Podcast

In creating a business, the main goal is for it to grow and generate huge profit, and to do so you need to reach a large amount of following and at the same time beat your competitors. If you are just starting with a small business, you might be thinking of a way for people to recognize your products and considering an effective marketing strategy. While there are plenty of traditional ones, making a podcast is the it-thing at the moment for start-up business owners, and if you are hesitating into using this medium, we give you four reasons why your small business needs a podcast. 

1. Easy and Cheap

Unlike digital marketing strategies like SEO, Social Media Advertising, or Sponsorships, podcasts can be self-made, thus making them a cheaper option. First, you should look for the best podcast hosting platform, and as seen on https://wiredclip.com, there are many platforms to choose from, so you should settle with one that offers the best features and pricing. With proper research and planning of what your content can be, alongside a few basic equipment pieces like microphones and recording gadgets, you can start promoting your product through podcasts. 

2. Helps Build Brand Awareness

Creating strong brand awareness is a key factor for your business to succeed, if your target customers don’t know anything about what you are offering, then it will be hard for you to increase your sales. By using podcasts you can increase people’s knowledge on what you sell, you just have to connect your podcast to your product. For example, if your product is healthy and organic food, then you can talk about living the vegan life or how to keto diet, this way you will raise awareness of your product, while you are advertising it at the same time.

3. Makes Strong Relationships with Customers

Through podcasting, you can create stronger bonds with your customers. As a podcast speaker, you can convey not only advertisements of your products but also your views, opinions, and feelings about certain topics. Moreover, by providing valuable information, you are being a reliable person in the industry you are in. If the listeners feel connected to you, they will feel confident in what you are saying and what you are promoting, which will lead to customer loyalty and brand retention.

4. It Can Help Widen Your Reach

Last but not the least, podcasting can widen your reach and attract new audiences. If you are mainly getting customers from social media, you can reach another set of audiences through podcasting. In addition, podcasts are booming right now, people listen to them while driving, in public transport, and at home during busy hours and downtimes. Ensure that you are going into niches related to your brand, this way you can guarantee that you’ll widen your business and reach people who have the same interest, find your content engaging, and will be your customer.

These are the four reasons why creating a podcast would be beneficial to your small business. To summarize, podcasts are uncomplicated and fairly cheap, they can help you build brand awareness, create strong relationships, and widen your reach. Don’t worry about failing and not having plenty of audiences the first time you try podcasting, as it has more benefits and is a fairly low-risk investment, so might as well get your microphone and go for it.

The Most Underrated Social Media For Business Promotion

There are two extremes that should be avoided:

  1. Underestimating or ignoring social networks.
  2. Trying to be everywhere at the same time.

In the first case, you lose a lot of potential buyers. In the second one – overrate your opportunities. It will need a whole team of SMM managers and an impressive budget to launch Twitter and Facebook ads, get Instagram followers, buy sponsored materials on Tiktok or media. Moreover, you never know whether it works out for sure.

Capturing as many social media as possible seems like a good idea, but in reality, it is more efficient to concentrate on two or three social networks and do everything possible to pump them. In this article, we will consider 3 most underrated social networks which should be considered for your business promotion.

At The Very Beginning

Create your success strategy by choosing the right social networks for the brand. Always start with research: find which social network your target audience uses. Analyze demographic data, figure out what type of content will be in demand, and give people what they are looking for.

If social marketing does not work for some reason, the problem may be that you are focusing on the wrong channels. To avoid this, calculate everything and be extremely careful.

What you need to consider when choosing social networks:

  1. Time factors: how many hours your team will need every day.
  2. The financial costs of creating groups, designing images, and videos.
  3. The costs of maintaining and promoting pages and communities.

Only by counting these data, you can make a clear marketing budget.

Twitter

One of the most promising and fastest-growing networks is Twitter. It is serious, popular with celebrities and business, easy to set up, has a large audience, and is convenient to use.

Its feature is a limited message size, pithiness, and dynamics of data flow.

Twitter advantages:

  • low labor costs for generating content (all messages are limited by the number of characters);
  • instant distribution of information, in one hour an up-to-date message can fly around the entire network;
  • it represents a significant number of businessmen and politicians;
  • visitors are very active, a large number of people use smartphones and tablets while sending tweets;
  • a significant amount of traffic.

Perhaps the biggest problem which companies face on Twitter is figuring out how to stand out on such a noisy network. Thousands of messages are sent every second, so capturing an audience’s attention can be a daunting task.

What to post on Twitter?

The key is sharing information that is valuable to your audience. It is also useful to share materials that promote the business but do it in accordance with the content plan.

If you do not feel sure, look at more successful competitors. Learn what content they distribute and what they post. Use someone else’s experience as a starting point for creating your own strategy.

Also, keep in mind that the most effective way to upgrade your Twitter account is to chat with others.

Instagram

Instagram has evolved from an entertaining social network into an effective marketing tool. A young audience is actively seeking and interacting with brands directly in the social network. 51% of millennials enjoy their favorite brands on Instagram.

Moreover, many people buy products or follow links from the profile page to external sites. Instagram application navigation allows users to smoothly flip through their feeds, which makes users more involved than on other social networks.

On average, users buy products when they interact with a brand about 7 times. Instagram is a perfect place to show off to your customers several times.

Also, more than 60% of users are ready to buy the goods of the brands they are subscribed to on social networks. The percentage of uengagementser  on Instagram is the highest compared to other social networks.

Among Instagram users, the percentage of engagement is 2.2%. On Facebook, it is only 0.2%.

If your business is looking for new customers, this is a great place to attract them.

What is important to consider when building an audience?

  • The location of your customers may be in the area of ​​the city or the whole city.
  • Find influencers in your industry. They do not have to be stars. They can also be popular people in a particular city. Offer them a discount or an extra bonus for participating in your event or using your products.
  • Respond to all comments and try to show that you care about your audience.
  • Encourage people to share your content or use branded hashtags.

TikTok

TikTok is a service that is visited by more than 850 million people every month. It is a social network that combines the functions of Snapchat, Instagram, and recently forgotten Vine. In mid-2018, it broke all records and outperformed the number of Instagram downloads.

Today it still has a leading position among free software on Google Play and App Store.

The service captivates users with its simplicity and functional variety, great multimedia potential, and wide opportunities for launching interactive challenges.

The app has special algorithms that allow beginners to quickly gain millions of views. The service will only continue to gain popularity. A new stage in development will involve a more mature audience.

What Are TikTok Features?

TikTok videos are dynamic clips, reactions to trends, or sketches. A large number of music tracks, masks, beauty effects are available for the implementation of creative ideas.

According to statistics, 26% of TikTok users are young people aged 18-24. In general, the service is focused on a segment of a young audience. Approximately 50% of the accounts are owned by people under the age of 34 years.

However, this does not prevent the use of the platform for advertising purposes. Many stars, as well as well-known companies, successfully hold challenges to increase the recognition of their personal brand and the promotion of goods.

Brands and business accounts will start promotions on TikTok very soon. Therefore, in order not to miss the opportunity to get new customers, we recommend that you start brand promotion on Tik Tok today, while the competition here is much less than on Instagram.

You can officially advertise on TikTok from 2019. Currently, there are 4 formats: Brand Takeover, In-feed Native Video, Hashtag Challenge, and branded stickers and masks. Using this interactive element, you can quickly gain audience loyalty.

6 Ways To Make Money With Bitcoin

Getting a bitcoin is not that tough. In fact you can earn money through Bitcoin if you adopt the right way. But make sure you identify and avoid the many scams that are coming in the bitcoin space. Make sure you get your answer to is the bitcoin trader a scam? before you go any further.

If your goal is to make money through bitcoin trading, here are a few ways you can adopt:

#1. Bitcoin Mining

If you are tech-savvy you can try bitcoin mining by installing special software and solving math problems. In return you get free bitcoin that you can use for trading. If you find it difficult to buy expensive computer parts, you can tie up with a mining pool where in you get to share their processing power and come up with your solution. However, you will have to split your fees with the other members of the pool.

#2. Bitcoin Faucets

If you are fine with answering a few surveys and watching a few ads, your best bet would be to try bitcoin trading. Finally putting up advertisements of third parties is all about generating revenue. You can share a part of their revenue if you visit their sites, answer few questions, or type a few captchas.

#3. Pay To Click (PTC) Websites

There are many websites that will offer you bitcoins if you are ready to watch a certain video ad or click on a certain page link mentioned in their ad. This will hardly take any efforts you’re your side. Nevertheless, if you want to make good money you will have to make some time for this from your daily schedule.

#4. Doing Micro Jobs

If you are ready to complete a few easy tasks such as filling in details in a survey or watching a few YouTube videos, there are companies that will pay you in bitcoin. You need to explore a few such websites and find out where you can get maximum benefit. Go through a few reviews before deciding and sign up for the best website.

#5. Writing About Bitcoin

Another way to make money through bitcoin is by writing. You may have to do a little bit of research on Cryptocurrency. But considering the kind of demand that exists for crypto writers, you should be able to make some good money by writing on this topic. There are websites that publish content only about bitcoins. You can contact these websites if you are ready to write.

#6. Bitcoin Speculation

This might be a risky affair; but if you love investing challenge, Bitcoin will test all your skill. You can benefit a lot from trading tools like Bitcoin 360 AI. Or you can do it by hand. Nevertheless, you need to make sure any website you are signing up with, is reputed and trustworthy.

Keeping your bitcoin safe is very important if you want to convert it into cash. You will need to create a digital wallet that can hold your bitcoin safely until you decide when you want to sell it. Whenever you do, make sure you get maximum value.

What Is The Best Time To Buy Ethereum Cryptocurrency?

For most of the people, this is a million-dollar question that needs to be answered before 2021 arrives. In general, the buying and selling of any cryptocurrency depend upon the ongoing trends that can bring a huge difference in your decisions.

Ethereum is one of the trending cryptocurrencies in the market. The market is today heaped with the customers looking for Ethereum currency. Ethereum news app is one such platform that allows you learn almost everything about the digital currency.

But before moving ahead, it’s important for you to gather a bit of knowledge about Ethereum

Similar to Bitcoin, Ethereum is also a digital currency which is experiencing a boom with the increasing demand for digital currency. At present, it is considered to be the second most popular cryptocurrency after Bitcoin. But when compared with Bitcoin, the Ethereum includes new concept,i.e., smart contracts. These smart contracts can be considered as a computed algorithm that allows you to build interactive tools to perform appropriate operations.

With the introduction of Ethereum, the involvement of third parties came to an end. In Ethereum the smart contracts use blockchains which don’t require third parties anymore. Most NFT marketplaces are also ethereum-based.

Most of the people who look forward to investing in Ethereum always find the right time to invest and amplify their investment. For that, you need to stick to the related news. There are many news cryptocurrency news portals where you can easily find the appropriate news and track the actual time of hike and dipping of your Ethereum rates.

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The news can easily build the map of current Bitcoin rating in comparison to Ethereum rating.

The current Ethereum 2018 trends easily depict that with the increase in popularity and advanced technology, the rate of Ethereum also increases. Both Bitcoin and Ethereum both will experience good appraisal in coming months.

According to the sources, the price of Ethereum expected to decrease that could reach a cost of $1000. The decrease in its price will be due to the increase in popularity and the advancement of technology. Some other sources even claim that Ethereum will achieve this price within the coming year, but anyhow if it didn’t reach that price, it would surely attain this price in 2020.

There are countless exchanges from where you can buy Ethereum. But whenever you move ahead for purchase, ensure to have trusted and reputed exchanges.

So, what are you waiting for? If you have already invested in cryptocurrency, enable the security panel with your currency. But if you are planning to invest in digital currency, it’s important to read the blog thoroughly and determine the right time to buy and sell Ethereum. All in all, to make money from Ethereum, it’s important to track every market update and utilize the same.

If you have any doubt in concern to Ethereum currency, you must visit https://the-crypto-engines.com . Also, let us know how people find the investment options other than banking.

What Are The different Benefits Of Investing In Cryptocurrency?

Cryptocurrencies are a digital currency that converts the money of investor in digitized form and are then used to make financial transactions. Crypto currency uses the decentralized mechanism of money control system, unlike the centralized banking system in order to save transaction time and money. However, it is difficult to track the cryptocurrency money and can be used as a fraudulent activity but can also be quite beneficial for the economy as well as for investors if it is legalized universally. Some of these benefits are noted below.

Accessibility

One of the biggest advantages of cryptocurrencies is their availability. One can easily access this digital money and can make use of it. If one’s country legalized this mechanism, then it can also be used for making digital payments and can become the part of the system.

Lower Fees

The transactions are of free of cost and no charges are involved in the transaction in any form. The whole compensation is run by the network of people or sponsorships. This reduces the internal cost of the transaction and reduces the price of the product. To know more about the fee, you should visit https://elitetrading.de/trading-software/bitqt-ist-es-betrug-oder-sicher/.

Information Security

Cryptocurrency holder is not required to share each and every information to the buyer. Only sufficient information that is necessary to make the purchase is required to be transmitted, and there are no intermediaries like government or banks involved, so no personal information is required to be presented. The user is provided with a personal as well as the public key to operate his/her account. The personal key is required to provide security to the account, and no one else has access to it, whereas public key is provided to the seller to get him to track the account and fill in all the necessary account details to complete the transaction.

No Third Party

As mentioned earlier, there is no involvement of any third party that demands personal information or processing fees like banks, government or any other financial institution. The user directly deals with the seller and gets his money converted into cryptocurrency without any further delay.

Universal Acceptance

There are no exchange rates, interest rates, taxation, transaction charges or intermediaries involve incurring barriers across the border for the transaction. The cryptocurrency can be used to make any financial transaction even at an international level quite easily and without any problems.

Decentralized Mechanism

Unlike various banks or any other institutions, cryptocurrency does not use the centralized mechanism of transaction or client detail. It operates on a user-to-user network basis, and all the network use the technology of blockchain to manage the database.

These were certain benefits that one can avail if he/she decides to use the mechanism and network of digital currency for financial transactions.

5 Reasons To Invest In Cryptocurrency

If there’s one thing to describe cryptocurrency, it’s that it’s volatile. As the newest kid in the currency block, there is literally no history to determine what is normal or not in its price plunges and market behavior. But what exactly is cryptocurrency?

Cryptocurrency is without its infamy. It’s highly volatile and unpredictable. With all the unpredictability going around, why exactly should you invest in cryptocurrency? Why trust a market where there’s no way to figure out what the risks is and when the next price dip would happen? Here are the top five reasons by Bitcoin Circuit why now is the time to invest in cryptocurrency.

Cryptocurrency is a digital asset designed to function just like real money but with no physical form–it’s completely online. It was first implemented in 2009 with the creation of Bitcoin. It is maintained and managed by cryptography, acting as its security measure.

Cryptocurrency gained an increasingly huge following over the years but it was not until April 2013 that it captured significant investor and media attention when it peaked at over $266/coin. Today, there are numerous crypto products such as Bitcoin credit cards, wallets, or the KuCoin trading bot. Using digital money daily is not a big deal.

Security

Every day, we hear of data breach and theft on the news. Cybersecurity is one of the major flaws that we are facing in a world full of online transactions and cashless systems. However, cryptocurrency might be the answer to that. There are two reasons why the cryptocurrency economy is as secure as it is now.

The first reason is that the whole system is based upon cryptographic security. Rather than rely on banks and their I.T. departments to secure your money and banking details, cryptocurrency relies on the math. By doing so, your account is unlike to ever be compromised. This is made possible by blockchain – a continuously growing list of records, called blocks, which are linked and secured using cryptography. By relying on a proof of work system, where a transaction is set and cannot be changed as soon as it is confirmed in the blockchain. Upon confirmation, the transaction becomes a part of the blockchain’s record of transactions and cannot be changed and can most definitely not be forged. On top of that, completing a transaction lets almost everyone across the network know about it and hence adds another layer of emphasis to its security. With the blockchain, investors can be safe in the knowledge that no one outside of the miners can get involved in your transactions.

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This transaction process is completed by miners as they are the only who ones who can confirm a transaction. Miners spread the transactions across the network after stamping them as legitimate and legal, during which every node adds it to the blockchain. Both blockchain and proof of work systems are unique to cryptocurrency.

The second thing that makes the system secure is the fact that the individual coin funds are locked in a public key cryptography system. With this, only the owner of the private key can send cryptocurrency. Once again, using cryptography, it is nearly impossible to break this scheme.

Anonymity and Privacy

On top of being a highly secure form of currency, cryptocurrency also comes with the bonus of having a pseudonymous nature. This was once an attractive advantage to those dealing in the dark web, but the anonymity and privacy are also a huge plus to everyday investors and traders. Anonymity and privacy, on top of security, are both founding features of cryptocurrencies. On the most basic level, it prevents external parties, organizations, and governments from knowing what you’re buying or investing on. It also masks how much you spent and with whom you transact with.

This pseudonymous feature means that neither a transaction nor an account to which they are sent are ever connected to real-world identities. There are crypto addresses that are made up of seemingly random chains of around 30 characters which-once given to a person – makes it almost impossible to track to them. However, it is certainly possible to analyze the transaction flow but this does not make it any easier to connect the real-world identity of the user with the address.

Obsolescence of Paper Currency

With the advent of money being mostly digital, it is not much longer before paper currency becomes the minority. With currency transaction systems such as credit cards and PayPal, it’s only logical that the next step would be to get rid of the physical form altogether and transition into a 100% digital currency.

Cryptocurrency is the first iteration of that.

Controlled Supply

One of the key reasons that cryptocurrency trumps traditional currency is quantitative easing – the introduction of new money into the money supply by a central bank. By operating under a controlled supply, there would be no need to print money. Most networks even limit the supply of their crypto even when the demand is high. For instance, Bitcoin production decreases over time and is set to reach its final number sometime in 2140. The monetary supply of a cryptocurrency in the future can be roughly calculated today thanks to a schedule written in the code. Despite being likened to gold and silver in that the supply is highly limited, cryptocurrency is as legitimate a currency as traditional and FIAT currency.

Lower Inflation Risk

Traditional world currencies are controlled by their governments. As such, when a particular government messes up with their policies or faces an economic crisis, the currency suffers heavily. This could lead to a heavy fluctuation of value and the need to print more money. Cryptocurrency is not faced with this problem.
Cryptocurrency is a global currency. Many of its investors believe that it has a lower falling risk compared to traditional currencies. On top of that, it does not depend on government policy so it is prone to hyperinflation as well as complete collapse of currency.

Online Marketing Wisdom for Small Business Growth

Small business owners have so many things on their agenda, but a crucial issue that all of them have to consider is how they intend to grow their customer or client base.

Promotions have become a vital part of this process for many, with discounts, deals, and coupons often proving highly effective as a way to engage customers. For example, in 2018 Inc.com reported on a study by RetailMeNot, which found that two-thirds of people have made an unexpected purchase solely based on having access to a coupon.

An Important Role

Now, a new study has hinted that promotions could be particularly important to small businesses across the US in the coming months.

As MarTechSeries explains, research by Viamedia has found that many local businesses in the country have been reassessing marketing strategies in recent times, with 83 percent choosing to switch tactics. In addition, the poll found that 46 percent specifically stated they are using incentives and promotions to drive sales at the moment.

However, if you’re looking to take a similar step in the coming months, you might not be sure about the best way to proceed on the issue. After all, crafting the perfect promotion could have a major impact on a business, while failing to find the right angle may lead to disappointment. Fortunately, there are many places you can look to for inspiration on promotions, with the online world offering plenty of pointers on the issue.

Lessons To Be Learned

Depending on the sector you operate in, the online ndustry might seem like a strange one to look at for inspiration. However, the sector has enjoyed plenty of success in recent years and it could be argued that promotions have played a key role. Many brands have used them as they look to compete with their rivals and attract new players to their services.

But what lessons are there to be learned from the industry? The online bonuses and promotions on offer at Betfair may well provide a few ideas. For example, at the time of writing the site features several introductory deals designed to entice people to sign up. Each of them covers a different part of the brand’s offering. While this means players can access a deal on the specific niche they are interested in, it also might encourage them to check out other areas.

What that in mind, is there a possibility that you could consider similar approaches to your own promotions? For example, could you offer deals across different product and service lines? Alternatively, could a well-targeted introductory offer be a good way to bring more people into your business?

Take Time To Get It Right

There are countless sectors that you can analyze for ideas and inspiration on promotions, but the online industry’s track record with deals means it should certainly be one of your first ports of call.

Promotions appear to be particularly important to many businesses at the moment, so taking some time to consider how to get yours right could be massive.

WordPress For Beginners: All Tips You Have To Know

Founded in 2003, WordPress is used by millions of the most popular websites in the world. It is the most popular publishing system for websites and blogs. Each user can manage his site without the knowledge of programming languages such as HTML, CSS, and PHP. So, good intentions and a bit of motivation are enough to acquire knowledge in the field of creating websites. There are a lot of materials on the Internet. You can visit Web Monkey Online for WordPress tutorials and tips.

What is WordPress?

WordPress is one of the most popular content management systems (CMS) to develop websites. It’s a foundation for your site or store that allows you to build anything you want. When the foundation is solid, what you’ve made will last for years. WordPress is just such a solid foundation for the development of your brand on the web. WordPress is a system that allows you to create websites and online stores. It is so popular because it is free, and WordPress itself is an organization based on an engaged international community that works on the development of the system.

Domain and hosting selection

Before your WordPress website can be officially released on the Internet, you must select the appropriate domain name. The domain name is actually the name of your business, so you need to think about it carefully before making a decision.

Installation

The first step to install WordPress is to download the WordPress installation package. The script is downloaded only from the official WordPress website – you should not risk downloading it from any other sources. This can be done using any FTP client, for example, the FileZilla application running on any operating system. Files should be sent to the public directory of our server. It is most often called “public_html” or “www” – if you have a problem with its location, it is best to look for information in the documentation provided by the hosting company hosting your server. To start the WordPress installer, simply enter the address of your not-existing page in your browser. After entering the website, the installer’s welcome page will appear. In the next step, a form will appear, into which you must enter the details of the connection to your database (ask the server administrator for this data).

Search Engine Visuality Option

You can discourage search engines from indexing your site. This site option at the bottom of the page determines whether your page will be visible to search engines. It tells search engine robots that you don’t want your site to be included in their indexes. Disabling this option makes sense when you are still working on the page and do not want it to be visible in search engines. You can change this setting in the administration panel at any time. If the installation was successful, you would see information about its completion with a button redirecting us to the administrative panel of your newly created page.

Settings

The Settings menu has six sections: General, Writing, Reading, Discussion, Media, and Permalinks. Those sections have themed configuration options. Additional sections added by plugins may also appear here. The General section contains the most basic settings of your site. It is where you set the title of your website, and provide the email in order to receive notifications. Writing settings are associated with creating entries.

The Format block will allow, for example, that the entered emoticons are converted into the corresponding images. In the Reading Settings, we determine the way entries and pages are displayed, as well as their visibility. You can decide here what will be displayed on the main page of your website. You can choose from a list of entries and a static homepage. If you want the second option, then from the visible lists, we have to select the page that will appear on the main page. Using a premium plugin can help create and insert visual aids such as tables and chart.

Summary

WordPress is incredibly simple. All this means that anyone can start using it. All you need is a little willingness and knowledge, and you can quickly run WordPress on your first website. It is a completely free platform for creating shops and websites developed by an extensive online community. It is a platform full of possibilities and easy to use, which is used to build simple websites as well as comprehensive portals and e-commerce modules.

Mistakes To Avoid When Looking For A Branding Agency

Choosing a branding agency that isn’t the right fit is worse than spilling glitter. If you’ve never spilled glitter, then you probably don’t understand how severe of a situation we are talking about. We won’t investigate deeply what bad branding will do to your brand, but it is important to know – a bad brand design can leave your business struggling to get on its feet and attract the wrong kinds of clients. If your message is unclear, people won’t take the time to try to figure out what exactly you do. You can lose innumerable customers and even worse – you can lose sales. Not to get too dark and hyperbolic, but in all seriousness – your business could go completely under. Branding should, therefore, be understood for what it is – essential, serious work.

Great, purpose-driven branding is what makes successful brands for companies like Apple, Nike, and Microsoft. It’s a long road to achieving greatness, but it often starts with an idea, a purpose, and a brand. This is why you should take your time and sift through a huge array of branding agencies to find the one that you will ultimately see eye to eye with, the one that will be able to provide you with the best branding solutions possible. This is the point in the process when you need to take note of common mistakes business owners and managers make when they look for branding companies. This will help you in the long run. 

Not Knowing Your Competitors 

Most companies looking for branding solutions think that their particular market is overcrowded. This is one of the curses of living in the digital age. Everything you could ever want is instantly available, only a click or two away. Quality branding helps people choose your brand. The reason is that by doing market research on your competitors, a branding strategy will help you stand out. Knowing what others in your industry are doing is the first step to leveling up how you do it. Your brand does not exist on a website or social media channel. Your brand exists in the minds of your customers. Controlling how your customers think of your brand is an art, but it also requires science and research. If you’re not researching your competition and customers, you won’t be able to design in a way that your customers will relate to. And you want your customers to become your biggest fans.

Hiring An Agency That Doesn’t Care About Marketing or Sales 

Marketing and sales are the only two things that make businesses money. A reliable agency’s brand development package includes establishing a marketing edge for your brand. Your message is one of the most important pieces of your branding puzzle. Some “brand strategists” and brand designers out there are only focused on visual brand design or the graphic design look of your business.

Some people think that sales mean being pushy or rude. After years of practicing sales, reading books on the subject, and listening to training programs, we’ve crafted methods on how to best position brands to sell their product with enthusiasm instead of being obnoxious or turning people off. 

Hiring An Agency Whose Graphic Design Is Outdated 

This is something seen on the market all the time. There you are, minding your own business, looking at competitor’s websites, and you see someone who says they have 20 years of experience. Intrigued and excited to see what a company with that kind of longevity has grown into, you go to their website. And then you see that their portfolio looks like it’s stuck in the 90s. It is very important that you get a reliable brand development package for your business.

Design trends of the past may not be immediately noteworthy or recognizable – so here are a few of the trends we are talking about:  

  • Harsh drop shadows
  • Outlined text
  • Crazy patterns in bold, clashing color palettes
  • Bevel and embossed buttons 

Two caveats here: 

  1. Design is an art, not a science. That means there will probably be different opinions on this since there’s more than one right answer. So on occasion, the no-no list above might have significant exceptions. But a lot of the changes away from the above design styles are based on science, like legibility on digital formats;
  2. If you are going after a 90s design style. This is a trendy concept today, and many companies enjoy designing highly stylized retro looks. 

In short, you want someone who knows what the most up to date and modern trends are, so your new branding won’t look dated. You need designs that are thoughtful and generally very modern – this ensures their timelessness. 

Hiring An Agency With An Obvious “Design Style” 

This essentially loops back to the hiring agency who doesn’t do their research.

Choose an agency that’s educated on the design trends and styles that attract your ideal customers. Then use that information to make sure you stand out while still fitting in and being recognizable. 

If you hire someone who has a really obvious design style (like, you’re scrolling through Pinterest and stop and think that looks like so-and-so’s design), chances are they’re going to design your logo in that same style. Makes sense, right? Designing the same style of visual branding over and over again shows that their designs lack strategy. It’s less thoughtful design and more a “look” they like. 

Hiring An Agency That Creates Pretty, But Useless Designs 

Everyone loves beautiful designs. But you need a branding agency that won’t only focus on a look for your brand. Find a company that digs deeper than looks. To increase customer loyalty, you have to find people who believe in your business’s values. If your brand strategist only cares about making something that looks pretty (a shiny new logo for them to put up on their portfolio), people may like it, but they won’t become fans of your brand. 

Only Caring About The Price, But Neglecting The Value 

Price is important. No one is questioning that! Furthermore, the stage that you’re at in your business will most likely play a part in how much you’re able to invest in your branding. One thing trusted branding agencies suggest that their clients consider how much a single client is worth to them. In other words, how much money will a typical client spend on your product or services?

If there is a high return on your branding and website design, then it makes sense to pay someone to get it right for you. If you’re already reaching large numbers of people through your marketing and sales, it is important to get your branding and website right. But if your budget is allocated for getting your products ordered, or if you don’t have money set aside to start your business, chances are paying for a website and branding may not be the right first move. 

Conclusion

Branding is crucial – it is an integral part of any business’s success. Without proper branding, your business is likely doomed. And it’s not enough to create a logo and put it on your site and business cards. Your branding identity should permeate through everything your company does, including both visual and abstract concepts. This is the most effective way to communicate your message to your prospective customers. So if you approach your branding agency choice ignorantly, you may end up spending big bucks and getting an irrelevant branding identity design that you will have to completely re-do to stay afloat.

How to Design Better Push Notifications

Push notifications are indispensable elements of every mobile app nowadays. They bring value to users by allowing them to access information from the app without the need to check it constantly, while for businesses notifications provide powerful marketing and selling opportunities.

By understanding the principle of perception and what goes on in a user’s mind, you can adapt to it and turn mobile push campaigns into something relevant and exciting. In this post, you will find useful advice for the UX/UI design of mobile push notifications to improve overall performance. 

What is a Push Notification? 

Push notifications are messages that are sent to your device from a website (if you use a desktop) or mobile application (now more common).

To receive push notifications, the user has to become a subscriber and click on the “Allow” button in the browser service window, which appears automatically. 

Such notifications solve a lot of important tasks, such as: 

  • Allowing you to quickly return visitors to the site; for example, to complete a purchase or registration
  • Form the brand image and spread the knowledge about the company and its product
  • Allowing the business to send individual messages and alerts for certain target groups, which increases the conversion to purchase.

Notifications stimulate sales by informing users about promotions, releases of new products, discounts, and bonuses.

What industries typically use them?

  • Media
  • Ecommerce
  • Games
  • Carriers
  • Financial institutions
  • Travel companies, and many others

Push-mailing helps to get closer to the user based on mutual interest and, consequently, provide better, more individualized service.

Push Notifications: The Basics

Push notifications are not an independent tool but part of a smart marketing/content strategy. In order for it to be successful, the UX/UI designer has to respect the following principles: 

Offer Something Valuable

Why does the client need your push notifications? The main thing is that the user sees the point of receiving notifications.

Visualize

A notification with images and videos brings the story better than plain text, as it affects emotions more. For instance, if you offer a sale item, add a photo of it. 

Personalize 

A mobile phone is a personal device. When you bring something directly to a person through the mobile interface, use the client’s name or at least take into account the latest actions of the user to imitate live communication. 

Top Tips for Better Push Notifications

By using the design features to the maximum, you can create attractive messages that will captivate your audience and encourage interaction, instead of just brushing off an irrelevant push. Consider what is needed to do this.

1. Be Laconic 

It is generally not recommended to create messages that are longer than 40-50 characters since the message will be displayed differently across various devices. Also, by sending push notifications to people’s phones, you will most likely catch them in the middle of something. The majority of them will not get distracted by reading a long message until the end.

2. Use Emojis

According to a study conducted by App Annie, push emoticons to boost the open rate twice as much as the one of a push without any emoji. Increase campaign performance with content that resonates emotionally. It also pushes users to click. However, insert emojis only where relevant. Also, it is better to add them at the end of a sentence or a separate phrase.

3. Visualize

A push notification with an image attracts attention and can convey more information. Reinforce your push campaigns with banners and images. It should be remembered that the screen size depends on the model of the device. Some services allow you to preview notifications.

4. Encourage button interaction

Give subscribers a choice: add a few buttons with call-to-actions that they can click on. Interactivity is the key to sales and a positive brand image. Also, it is just good UX/UI when the users can access the functionality of an application directly from the push.

5. Use links

By default, clicking on the mobile push notification initiates the application’s opening. But it’s much more convenient when you click on the push to apply a promotional code or open a section with a specific promotion.

Current mobile applications are capable of generating a link to a page of any content. Links that open the desired section of the application are called dip-links. Use these to save your users from having to search for the specific page themselves.

Conclusion

By following these UX/UI tips, you will be able to generate push notifications that correlate with the interest of both the business and their customers. Try to bring value to the user and provide comfortable solutions in your design, and the results will come fast.