Implementing Localization Tools: Key Challenges and Solutions

Posted on by Viktor Zdraveski
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Localization tools can be a boon to businesses looking to expand into new markets. By automating many repetitive or manual tasks related to translation or cultural adaptation, these tools can help businesses save time and money.

However, implementing a localization tool effectively requires dedication and effort. This article covers some of the most common challenges businesses face when implementing localization tools along with proven solutions.

Challenge: Choosing the right tool

There is a wide variety of localization tools available, each with its own strengths and weaknesses. It is important to choose the tools that are right for your specific needs, taking into account factors such as the size and complexity of your localization projects, your budget, and your team’s expertise.

Solution: Consider your needs and do your research

When choosing localization tools, think carefully about your specific needs:

  • What tasks do you need the tools to automate?
  • What languages do you need to support?
  • How will you implement quality assurance?

Additionally, before choosing any translation and dubbing service, take the time to research the different options available and compare their features and pricing plans. You may also want to read reviews from other businesses that have used localization tools.

Challenge: Integrating the tools with your existing workflow

Once you have chosen the right tools, you need to integrate them with your existing workflow and the business tools you already use. This can be a complex process, especially if you have a significant number of languages and content formats to support.

Solution: Integrate the tools gradually

Try to avoid integrating your localization tools with all software platforms in your digital ecosystem at once. Start by integrating with a few key tools (for example, for web publishers, it may be the content managemenet system) and then gradually add more as your team becomes more comfortable with the process.

Challenge: Training your team on how to use the tools

Once the tools are in connected with your tech stack, you need to train your team on how to use them effectively. This can be a challenge, especially if some team members are not familiar enough with the localization tool’s capabilities.

Solution: Provide effective training for your team

Make sure that your team members have the training they need to use the localization tool effectively. You may want to provide in-house training or send your team members to external training courses.

Challenge: Maintaining and updating the tools

Localization tools need maintenance and regular updates to ensure that they work properly and support the latest features and technologies.

Solution: Have a clear plan for maintenance and updates

Develop a plan for regularly maintaining and updating your localization tools. This will help to ensure that the tools are working properly and that they support the latest features and technologies.

Challenge: Finding the right balance between machine translation and human translation

Machine translation (MT) has become increasingly sophisticated in recent years, but it is still not perfect. Human translation is more expensive, but it can produce higher-quality translations. It is important to find the right balance between MT and human translation to meet your budget and quality requirements.

Solution: Use MT along with human post-editing

For example, you could use MT to translate instruction manuals, but you might want to use human translators to edit the translated content.

Challenge: Managing localization projects across multiple teams and departments

Localization projects often involve multiple teams and departments, such as product development, marketing, and customer support. This can make it difficult to coordinate and manage the projects effectively.

Solution: Establish a clear localization process

This includes communication channels between the different teams and departments. You may also want to consider using a localization management tool to help you manage your projects more efficiently.

Additional tips

Here are some additional tips for implementing localization tools effectively:

  • Set clear goals: Before you start implementing localization tools, you need to know exactly what you want to achieve. This will help you to stay on track and measure the success of your implementation.
  • Start with a pilot project: If you have a large and complex localization workflow, it is a good idea to start by implementing localization tools for a pilot project. This will help you to identify any potential problems and make necessary adjustments before rolling out the tools to the entire team.
  • Monitor your results: Once you have implemented localization tools, monitor your results to ensure that you are meeting your goals. Track metrics such as translation time, localization cost, and customer satisfaction.

Final Thoughts

Localization tools can be a valuable asset for businesses looking to expand into new markets, but they do come with some challenges. By following the tips above, you can overcome the challenges of implementing localization tools and reap the many benefits they offer.

Ultimate Guide to Buying Microsoft Office Without a Subscription

Posted on by Colleen Borator
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Microsoft Office is a powerful toolbox for your business. It creates documents, presentations, and spreadsheets. Many of us use it at work, school, or home. When it comes to buying Office, you have two main choices. You can subscribe and pay every month or year. Or you can make a one-time purchase. With a subscription, you always have the latest features. With a one-time purchase, you buy Microsoft Office once and keep it forever. And you still get the same new updates. It just saves you a lot of money.

Understanding different Office suites

Think of Office suites as tools designed for specific tasks and users. Office Home & Student is like a starter kit. It has the essentials – Word, Excel, and PowerPoint. Imagine you’re a student or someone who just needs the basics. Office Home & Business is like an upgraded kit. It adds Outlook to your Office toolbox. It is good if you work from home or in a small business. You can handle your emails and calendar, plus all the basics. Office Professional is the full shed of tools. It has Publisher and Access on top of what Office Home & Business offers. It is like getting specialized tools for more detailed projects. This suite is great if your work needs more advanced tools. Deciding which version meets your needs depends on the job at hand. Think about what you will create and choose the set of tools that fits best.

Locating Office as a one-time purchase

You might wonder where you can buy Office without a subscription. It is like a treasure hunt because there are not many vendors. You can start at the Microsoft Store online, but you will pay way too much money there. Other retailers offer a better deal. Click on this link for the best deal on microsoft office 2021. Purchasing from Microsoft’s official website is a far more expensive option.

Purchasing Office online

Imagine going on a digital shopping trip. Your destination is the Microsoft Store. First, you need a map — that’s your Microsoft account. If you don’t have one, make one. It is like signing up for a library card; it opens the door to various resources. With your account set up, you select the version of Office that fits your needs. Think of it as choosing the right ice cream flavor that makes you happy. Once you pick your version, it’s time to checkout. You provide your payment details and confirm your purchase. It feels like closing the deal on a new house, sealed and delivered. After the purchase, you download and install Office. Click the download button, and the setup file lands on your computer like a plane at the airport, ready for the next step.

Buying Office from a retailer

Picture looking for a rare book in a bookstore. When you buy Office from a retailer, ensure it is the real deal. Look for official seals and check the packaging carefully. Fakes can look convincing, but like a wolf in sheep’s clothing, they can be spotted with a keen eye. Look for trusty signs — like a shiny hologram or a proper Microsoft logo. When you open your retail package, expect a card or a disc filled with the power to launch your Office experience. Follow the instructions to guide you, akin to a recipe you’re trying for the first time.

Activating Microsoft Office

Once Office is installed, think of the product key as the key to your new car. It’s what gets the engine running. Find this key in your email or inside your Office package. Enter this key in your software, and your Office subscription is live.

Managing your Office purchase

Your Office license information is like a passport for your software. It proves that your copy of Office is legal. You can find this info in your Microsoft account or confirmation emails. Sometimes you might need to move your Office to another computer. This is like transferring a plant to a bigger pot. You do this through your Microsoft account. It can make sure your Office grows with you wherever you go. Keep an eye out for updates. It is like taking your car in for service. Your Office needs checks to keep running well. Microsoft provides support for this. It helps if you run into trouble, just like roadside assistance.

Conclusion

So, we have looked at how to buy Microsoft Office as a one-time purchase. Remember that a one-time investment is like buying a finished painting. A subscription is like having an artist continuously update the paint on your canvas. Choose what is right for you based on your needs and how you work or play. Decide with confidence and make the most out of your Microsoft Office experience!

Why Everyone in Texas Needs a Trust

Posted on by Colleen Borator
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When it comes to estate planning in the Lone Star State, one cannot overlook the pivotal role of trusts. A trust is more than just a legal document; it’s a strategic framework that ensures your assets are managed and distributed according to your wishes, both during your lifetime and after your passing. In Texas, where property rights and inheritance laws are deeply rooted in the state’s identity, setting up a trust is a critical step for many when it comes to managing their estate.

The Importance of Trusts in Estate Planning

Estate planning is a process that many may put off, but it is essential for ensuring that your assets are protected and your loved ones are taken care of. Here’s why trusts are a cornerstone of a solid estate plan in Texas:

  • Asset Protection: Trusts provide a shield for your assets, safeguarding them from claims and creditors. In states like Arizona, a Miller Trust can help individuals qualify for Medicaid while preserving income.
  • Avoiding Probate: Unlike wills, trusts typically bypass the probate process, allowing for a quicker and private distribution of assets.
  • Control Over Distribution: Trusts offer granular control over when and how your assets are distributed to beneficiaries.
  • Continuity: Trusts can continue to operate and provide for beneficiaries long after the trustor’s death.

Types of Trusts Available in Texas

In Texas, there are several types of trusts available, each serving different purposes and offering various benefits. Let’s delve into the primary trusts you can establish:

Testamentary Trusts

A testamentary trust is created as per the instructions in a person’s will and comes into effect after their death. It outlines specific terms for asset distribution, which can be particularly useful in providing for minors or managing large estates over time.

Revocable Trusts

A revocable trust is flexible; it can be altered or dissolved by the trustor during their lifetime. This adaptability makes it a popular choice for those whose circumstances may change, such as acquiring new assets or undergoing a change in marital status. The attorney from Rhodium Law suggests getting a revocable trust when you anticipate changes in your financial situation or family structure. This type of trust provides the flexibility to update beneficiaries or assets as your circumstances evolve.

Living Trusts

A living trust is established during the trustor’s lifetime and is designed to manage assets before and after death. It’s a proactive approach to estate planning, allowing for a seamless transition of asset management should the trustor become incapacitated.

The Role of Trusts in Texas Estate Planning

In Texas, trusts are not just about distributing wealth; they’re about creating a legacy and ensuring that your estate is handled with care and according to your specific desires. Here’s a closer look at the strategic role of trusts in estate planning:

  • Providing for Unborn or Minor Children: Trusts can secure the financial future of children who are yet to be born or who are still minors, ensuring they are provided for until they reach maturity.
  • Charitable Giving: If philanthropy is important to you, a trust can be structured to provide ongoing support to charitable organizations.
  • Minimizing Estate Size: By transferring assets into a trust, you can potentially reduce the size of your taxable estate, which may have significant tax implications.

In conclusion, trusts are an indispensable tool in the estate planning arsenal, especially in Texas. They offer a combination of protection, control, and flexibility that is hard to match with other estate planning instruments. Whether you’re just starting to think about your estate or looking to refine an existing plan, understanding the role and types of trusts available is a crucial step in safeguarding your assets and your family’s future.

To explore the benefits of having a trust in Texas in more detail, Discover if You Need a Trust in Texas.

At the Kazi Law Firm, PLLC we help clients throughout the state of Texas, providing you with the knowledge you need to make informed decisions about your estate planning strategy.

Shield Your Data: 7 Cloud Security Threats to Watch Out For

Posted on by Lark Begin
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If you’re currently using platforms such as Dropbox, Google Drive, or iCloud to save personal documents, photos, and work files, cloud security should be a priority.

Even though popular cloud service providers are responsible for monitoring and responding to obvious and immediate threats, their efforts are not foolproof.

By gaining an understanding of some of the most common cloud security threats, you can also do your part to protect treasured memories and important information.

Why Cloud Security Matters

Countless people rely on cloud storage services to safeguard their data, much of which is sensitive information. However, learning more about cloud security threats is not just beneficial for cyber security professionals.

Should a data breach occur, you’re left vulnerable to identity theft, financial loss, and the loss of documents, photos, and videos that you can’t always replace.

It is possible for you to learn the security knowledge required to monitor your network. Obtaining a cloud security certification can also be advantageous, providing in-depth knowledge and skills to protect your data better and respond to potential threats.

Alternately, you can work with your cloud service provider to better protect your data from hackers, and educating yourself is the first course of action.

By taking simple steps to mitigate common online data risks, you can enjoy greater peace of mind knowing your most important information is safe.

7 Common Cloud Security Threats (and How to Manage Them)

Let’s look at some of the most common threats that could impact your data in the cloud and what you can do to reduce risks.

1. Data Breaches

Even though most cloud service providers (CSP) use advanced security monitoring techniques, a data breach is never impossible. Advanced hackers are always searching for weaknesses that can give them access to CSP user data.

A data breach is when sensitive information is accessed without authorization. And because millions of people currently use a CSP to store their data, these platforms have become prime targets.

Hackers are usually in search of financial, medical, and any other customer information that they can use to their advantage.

To reduce the impact of a data breach, make a point of choosing your CSP carefully. It also helps to regularly back up your data and password-protect your most sensitive documents.

2. Account Hijacking

Account hijacking has become one of the most common and serious cloud security threats. A weak password is all a cybercriminal needs to access your data in the cloud. Even more so if you tend to use the same password for multiple accounts. Once a criminal identifies your password, they’re able to hijack your accounts.

To better protect your data, it’s highly recommended that you strengthen your passwords and avoid repetition. The more complex the better – include lower and uppercase letters, numbers, and special characters.

Implementing two-factor authentication is another step you can take. This means that an additional step is required over and above your password to access your account. Common authentication methods include biometrics, security questions, authenticator apps, and temporary codes.

3. Poor Access Management

Do other people currently have access to your cloud storage facilities? Can you access your account on more than one device? Poor access management is another common way for cybercriminals to access your data.

Review who has access to your cloud account and decide whether it’s necessary. If you do want to provide access to multiple people, ensure the passwords are strong and that two-factor authentication is applied. It’s also important to check which devices are linked to your account. Limit this to one device where possible to minimize risks.

4. Malware

If malware makes its way onto your computer or mobile device, it increases the risk of a data breach. Files are constantly traveling inside and outside the cloud, each of which is an opportunity for hackers to sneak in malicious code.

To prevent malware threats, install antivirus software on your work and personal computer, as well as your mobile device. This will ensure that any files are scanned before you download or upload them. The software will also regularly scan your device for threats.

You should also avoid opening any email attachments from people or businesses you don’t know – you never know when they might contain malware.

5. Insecure APIs

API breaches are fast becoming one of the most common cybersecurity threats. Software components rely on APIs, or application programming interfaces, to communicate with each other. Your weather app, Uber, and mobile payment apps are all examples of software that use APIs.

As applications are updated, some APIs may be overlooked, which leaves you unprotected.

To avoid this threat, make sure that your apps are always up-to-date and secure. It’s also best to uninstall any unnecessary or outdated apps.

6. Zero-Day Attacks

Freelancers and businesses often invest in open-source software such as Google Cloud and Microsoft Azure, leaving them vulnerable to zero-day attacks.

Unfortunately, open-source platforms will always have weak spots, which is what hackers take advantage of. They aim to infiltrate these areas before developers and administrators have a chance to patch them.

Protect yourself by only working with reputable open-source software and configuring it correctly – the default settings are not always the best option. Over and above this, make sure that you’re regularly updating the software and backing up your data.

7. Shadow IT

Bluetooth-based tools, messaging apps, and collaboration tools all carry shadow IT risks. Without the proper protection, third parties can introduce malignant code, authorize data changes, and access unauthorized information. This is true on both your work and personal computer or mobile device.

One of the ways that you can avoid shadow IT threats is to turn your Bluetooth off whenever it’s not needed. It also helps to check your Bluetooth settings to prevent unauthorized connections. When using messaging apps or collaboration tools, make sure messages are encrypted and that you never open files from unknown sources.

Cloud Security Simplified

Knowing that cybercriminals are always looking for ways to gain access to sensitive information can be disconcerting. However, by choosing the right CSP and taking joint responsibility for your data, it is possible to avoid common and ongoing cloud security threats.

Essential Financial KPIs Every Startup Should Monitor

Posted on by Shakeel Ahmad
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A thorough grasp of key performance indicators (KPIs) is crucial to the success of a startup, which faces unique challenges in administering its finances. 

By monitoring metrics such as revenue growth, cash flow management, gross profit margin, burn rate, customer acquisition cost, churn rate, return on investment (ROI), and financial forecasting and budgeting, startups can gain insight into their financial health and make decisions that promote growth and sustainability.

This article explores the importance of monitoring essential financial KPIs for startups. Let’s get started!

Revenue Growth

Revenue growth is a crucial financial key performance indicator that every startup should closely monitor by recording revenue as per the rules and regulations. It measures the increase in a company’s revenue over a specific period, indicating its ability to generate and sustain income. Monitoring revenue growth allows startups to consider their company undertaking and specify areas for progress. By tracking this metric, startups can determine whether their strategies are effective in generating more sales and attracting customers. 

Additionally, revenue growth provides valuable insights into market demand and customer preferences, helping startups make informed decisions regarding product development or expansion plans. Furthermore, investors often consider revenue growth when evaluating startup potential as it reflects the company’s ability to scale and generate profit in the long run. 

Cash Flow Management

Cash flow management is an essential aspect of financial planning for firms, as it facilitates the efficient allocation and use of funds. It involves monitoring the activity of money in and out of the business to ensure sufficient liquidity for day-to-day processes, debt refunds, and future acquisitions. Effective cash flow management enables entrepreneurs to comprehend their financial standing and make educated decisions regarding budgeting, expenditure, and investment strategies. 

By tracking cash inflows from sales, loans, or investments and outflows from expenses, salaries, or loan repayments, startups can identify potential cash shortfalls or excesses in advance. This helps them avoid liquidity problems, such as the inability to pay bills or meet payroll obligations. Additionally, maintaining positive cash flow is essential for attracting investors and lenders who assess a startup’s ability to manage its finances responsibly.

Burn Rate

The burn rate of a startup is a crucial metric that measures the rate at which it spends its available funds, reflecting the speed at which it consumes its cash reserves. It indicates how quickly a startup is using up its capital and provides insight into its financial sustainability. By Calculating the burn rate, entrepreneurs can decide how long their startup can maintain procedures before heading out of reserves. 

These details are crucial for constructing notified determinations about budgeting, fundraising, and growth strategies. A high burn rate may indicate aggressive spending or ineffective cost management, while a low burn rate may suggest cautious spending practices but could also imply slower growth potential. Utilising a tool like Payhawk makes it effortless to monitor the burn rate.

Customer Acquisition Cost

Customer acquisition cost is an essential metric to consider when evaluating the financial viability of a startup. This metric indicates how much a company spends to acquire each new consumer. By calculating this cost, entrepreneurs can gain insight into their marketing and sales efficacy and determine if the revenue generated from customer acquisition exceeds the associated costs. 

To calculate customer acquisition cost (CAC), businesses must divide their total marketing and sales expenditures by the number of new customers obtained over a restricted time duration. This gives the typical customer expense. Monitoring CAC permits firms to recognise trends and make informed decisions regarding resource allocation, pricing strategies, and overall business expansion. 

Keeping CAC low is crucial for startups aiming to achieve profitability. A high CAC may indicate inefficient marketing campaigns or unsustainable business models. Startups should aim to optimise their acquisition processes while maintaining quality leads and conversions to maximise revenue generation and long-term success.

Churn Rate

Churn rate, a significant metric to examine for evaluating the financial sustainability of a startup, measures the rate at which customers discontinue their relationship with the company over a specific period. It is an essential indicator for businesses to monitor as it directly impacts revenue and growth potential. A high customer attrition rate indicates that customer retention strategies may need refinement or that there may be underlying issues with the offered product or service. 

Startups should endeavour to keep their churn rate as low as possible by emphasising the delivery of exceptional customer experiences, the provision of value-added services, and the expeditious resolution of any issues. By perpetually monitoring and analysing this metric, entrepreneurs can identify trends and patterns that can inform business decisions aimed at lowering customer churn and boosting customer loyalty.

Return on Investment (ROI)

Return on Investment (ROI) is a crucial financial metric that entrepreneurs must diligently track to determine the profitability of their investments. It measures the return on an investment relative to its cost and provides insight into the efficacy and efficiency of capital allocation. Return on investment is calculated by dividing the net profit by the initial investment and expressing the result as a percentage. 

A high ROI indicates that the investment made by a startup has yielded substantial returns, whereas a low or negative ROI indicates subpar performance. This key performance indicator assists entrepreneurs in evaluating the success of their business strategies, identifying underperforming areas, and making informed resource allocation decisions.

Financial Forecasting and Budgeting

Financial forecasting and budgeting are essential tools for entrepreneurs to effectively plan and allocate their financial resources, allowing them to make informed decisions about investments and ensure the long-term sustainability of their business. By predicting future financial performance, startups can anticipate potential obstacles and opportunities, enabling them to devise strategies to mitigate risks and capitalise on development opportunities. 

A well-defined budget enables entrepreneurs to establish realistic financial objectives, monitor expenses, and effectively manage cash flow. It provides a framework for decision-making procedures, ensuring that expenditures correspond with the company’s strategic objectives. In addition, financial forecasting enables firms to assess various scenarios and the impact of various factors on their profitability and overall success.

Conclusion

Monitoring key financial performance indicators (KPIs) is essential for the success of any venture in conclusion. 

By monitoring metrics such as revenue growth, cash flow management, gross profit margin, burn rate, customer acquisition cost, churn rate, and return on investment (ROI), as well as implementing effective financial forecasting and budgeting strategies, startups can make informed decisions and stay on track with their objectives. 

These KPIs provide entrepreneurs with valuable insights into the financial health and sustainability of a startup, allowing them to optimise operations and promote long-term growth.

6 Steps to Assess the Security of Your Business

Posted on by Kristine Vedder
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Before the internet, metal fences were enough to stop most security risks. Now, cybercriminals can wreak havoc in many different ways, making security a proactive and critical priority for business owners.

This article aims to guide you through the key steps for assessing and improving the security of your business, with an emphasis on implementing robust security measures, policies, and best practices.

Step 1: Conduct a Security Audit

The first step in assessing your business security is to conduct a comprehensive security audit. A security audit will unveil your existing security measures, if any, and identify gaps and vulnerabilities in your defenses. A thorough audit helps pinpoint areas that need immediate attention and aids in crafting a more effective security strategy. Some critical areas to focus on in security audits are:

  • Network security
  • The physical security of your premises
  • Review your employee access controls

Tracking changes in your systems and databases providesa comprehensive audit trail, facilitating compliance with regulatory checklist.

Step 2: Update and Strengthen Security Policies

Once the audit is complete, it’s time to update your security policies. All of those weak links you identified during the audit need to be addressed. Standard focus areas for strengthening security policies include:

  • Setting stringent data access controls
  • Ensuring regular updates of systems and software, and
  • Establishing protocols for emergencies, also known as an incident response plan.

Clear, concise, and regularly updated policies not only help in safeguarding sensitive data but also in creating a culture of security awareness among employees.

Step 3: Implement Strong Password Management

Another critical security policy for businesses is strong password management. Credential stuffing and harvesting are common entry points for cybercriminals, requiring businesses to pay special attention to the length and complexity of their passwords.

A tool that can significantly aid businesses in managing employee credentials is a password manager. Password managers help by generating and storing complex passwords for individual users or teams, eliminating the need for storing passwords insecurely or using easy-to-guess passwords. It helps maintain a high level of password security across the organization and significantly reduces the risk of data breaches.

Step 4: Train Your Employees

With 84% of data breaches resulting from human error, it is easily the most common security risk businesses face. Employees almost exclusively rely on technology to do their jobs yet often lack formal training to understand and recognize security risks.

Provide regular training to your employees about security best practices, potential threats like phishing scams, and the importance of adhering to company policies. The training should be comprehensive, continuous, and tailored to different roles within your organization. One approach to employee training that has been catching steam recently is human behavior management.

Step 5: Regularly Update and Backup Data

Outdated software is another common entry point for hackers. Without having the latest updates, your systems are exposed to many vulnerabilities that cybercriminals know about. Ensure all your business software is up-to-date with the latest security patches and updates. Enable automatic updates whenever possible and remind employees to adhere to these security practices.

Additionally, regular backups of important data are crucial. In a security breach or data loss, having up-to-date backups can mean the difference between a minor setback and a significant disruption in business continuity.

Step 6: Secure Sensitive Business Data with a VPN

If your business employs remote workers, securing their data and network access poses a unique challenge, especially if they use their personal devices. One solution to this problem is deploying a Virtual Private Network (VPN) across the business.

A VPN establishes a secure and encrypted connection over networks that might be less secure, such as public networks. So, even if employees access business networks remotely, their connection is encrypted, shielding all sensitive information.

Here, it’s also important to select a reliable VPN that would be a perfect fit for your business. A Reddit user created a useful database called the VPN comparison table to address the strengths and weaknesses of available VPN providers.

Step 7: Monitor, Review, and Improve

Finally, the key to maintaining robust security is constant vigilance. Threats and attack techniques constantly evolve, so you must evolve with them. Regularly monitoring your network for any unusual activity, periodic reviews of your security policies, and staying informed about the latest cybersecurity trends are all essential practices. Remember, security is not a one-time effort but a continuous improvement process.

Consider investing in monitoring and detection tools to help you stay on top of threats. It’s also critical to foster a security-centric mindset among all employees, as their awareness and proactive behavior play a pivotal role in fortifying the company’s overall security posture.

Conclusion

Assessing and improving the security of your business requires a comprehensive approach that includes conducting regular audits, updating policies, training employees, using tools like password managers and VPNs, and constantly monitoring and improving your security posture. By following these steps, you can significantly enhance the security and resilience of your business against the myriad of cyber threats present in today’s digital world.

How Cloud CRM Transforms Small Business Operations

Posted on by Kelly Maryland
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Cloud Customer Relationship Management (CRM) systems have revolutionized how small businesses manage their operations, providing a comprehensive, centralized solution for various business needs.

They help streamline tasks, boost productivity, and greatly improve customer relations.

This document delves into the transformative impacts of Cloud CRM on small businesses, exploring multiple facets including sales tracking, customer interaction, and data management.

What is Cloud CRM?

Cloud CRM refers to cloud computing technology for managing customer relationships and related business processes. Salesforce CRM is the leader in the marketplace, along with Hubspot and Insightly for small businesses.

You may be able to save money and gain efficiency by creating a Customer CRM rather than an off-the-shelf product. A Custom CRM solution allows businesses to store, access, and analyze customer data from a centralized online platform, eliminating the need for on-premise software or hardware installations.

This makes it more affordable and accessible for small businesses than traditional CRM systems.

Cloud CRM vs. Traditional CRM

The traditional approach to CRM involves storing customer data on a local server, making it accessible only from the office premises.

On the other hand, Cloud CRM systems store data on secure cloud servers, enabling 24/7 access from any device with an internet connection.

This eliminates geographical and time limitations, allowing businesses to operate remotely and stay connected with customers at all times.

Let’s look at how Cloud CRM transforms small business operations.

Sales Tracking

One of the primary uses of Cloud CRM for small businesses is sales tracking.

Traditionally, businesses would use spreadsheets or physical files to keep track of sales data, which could be time-consuming and prone to errors.

With Cloud CRM systems, sales information can be easily inputted and accessed in real time, providing up-to-date insights on customer purchasing patterns, revenue generation, and sales trends.

This not only saves time but also allows businesses to make data-driven decisions for their sales strategies.

Customer Interaction

Cloud CRM systems are designed to enhance customer interaction by providing a seamless platform for communication and support.

Through features such as email integration, live chat, and social media monitoring, businesses can easily engage with customers and address their needs in a timely manner.

This not only improves customer satisfaction but also helps businesses build stronger relationships with their customers, leading to increased loyalty and retention.

Data Management

Small businesses often struggle with managing large amounts of data, such as customer information, sales records, and marketing data.

Cloud CRM systems offer a solution to this problem by providing centralized storage and organization of data.

This not only makes it easier to access and analyze important information but also ensures data security through regular backups and updates.

Collaboration

In today’s modern business landscape, collaboration is key to success.

Cloud CRM systems allow for seamless collaboration among team members, even if they are located in different parts of the world.

With features such as shared calendars, task management, and file sharing, teams can work together efficiently and effectively to achieve their goals.

Scalability

One of the major benefits of using a cloud CRM system is its scalability.

As a business grows and expands, so do its customer base and customer database software needs. Cloud-based CRMs can easily adapt to accommodate this growth, unlike traditional on-premise solutions that may require expensive upgrades.

With a cloud system, businesses can easily scale up or down their services according to their needs, without the hassle of hardware upgrades or additional IT support.

Cost-Effective

Using a cloud CRM system can also be more cost-effective for small businesses. According to Salesforce, companies report an average of 25% IT cost savings when switching to a cloud system.

This is because there is no need for expensive hardware and software installations or maintenance, as everything is managed by the provider.

Automation

Manual data entry and processes can be time-consuming and prone to errors.

Cloud CRM systems offer automation of tasks such as data entry, email communication, and lead tracking.

This not only saves time but also ensures consistency and accuracy in data management.

For example, with automated lead tracking, businesses can easily identify and prioritize their most valuable leads without the need for manual data analysis.

Integration with other Tools

Cloud CRM systems also offer the benefit of integration with other tools and applications, such as email marketing software, social media platforms, and project management tools.

This allows businesses to streamline their processes and improve efficiency by having all their important tools in one centralized location.

Security

Contrary to popular belief, cloud CRM systems can actually provide a higher level of security for businesses’ data.

As the role of operating systems in security decreases, cloud providers are investing more resources into securing their systems.

This includes regular backups, advanced encryption methods, and constant monitoring for potential threats.

According to Cloudflare, “In many cases, cloud providers can provide stronger security measures than individual companies could on their own.”

For example, in the case of DDoS attacks, cloud providers have the resources to handle them more effectively and keep businesses’ data safe.

Customization

Cloud CRM systems offer a high level of customization, allowing businesses to tailor the software to their specific needs.

This includes adding or removing features, creating custom fields and workflows, and integrating with other tools as mentioned earlier.

The ability to customize allows businesses to create a CRM system that truly fits their unique processes and requirements.

Additionally, cloud CRM systems often offer regular updates and new features to keep up with changing business needs and advancements in technology.

Mobile Accessibility

With cloud CRM systems, businesses can access important data and collaborate on projects from anywhere with an internet connection.

This is especially beneficial for remote workers or teams that need to travel frequently.

Mobile accessibility allows for flexibility and ensures that work can continue seamlessly, regardless of location.

Furthermore, this feature also makes it easier for teams to collaborate and stay updated on important tasks and conversations.

Conclusion

Cloud CRM systems offer a variety of benefits for businesses looking to streamline their processes and improve customer relationships.

By providing cost-effectiveness, scalability, heightened security, customization options, and mobile accessibility, cloud CRM systems are becoming an increasingly popular choice for businesses of all sizes.

As technology continues to advance and more companies transition to the cloud, it’s clear that cloud CRMs are here to stay and will continue to evolve and improve in the future.

An Introduction to Process Mapping for Business Analysis

Posted on by Boris Petrov
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In a bustling world of corporate operations and intricate business models, there’s a foundational tool that’s proven indispensable – process mapping. At its core, it’s a simple concept, but its implications for business analysis are profound. It provides clarity, ensures consistency, and can often be the compass directing companies to their desired destinations.

What is Process Mapping?

Process mapping is the visual representation of a business process. It charts out the sequence of tasks, events, inputs, and outputs in a process, laying them out in a clear, digestible format. The map often takes the form of a flowchart, diagram, or a series of interconnected shapes and symbols.

What are the Benefits of Process Mapping?

  • Clarity and understanding: Firstly, process mapping gives stakeholders a clear picture of how things operate. Without this tool, you could liken a business to a busy city without a map – chaotic and difficult to navigate.
  • Spotting inefficiencies: When every step of a procedure is laid bare on a page, inefficiencies become glaringly obvious. Redundant steps? Bottlenecks? Areas where there’s a disconnect? They’ll pop out at you from a well-drawn process map.
  • Standardization: Companies grow and evolve over time. And with that evolution can come deviation from standard practices. Process mapping helps ensure that no matter how much a company grows or changes, there’s a consistent method for executing tasks.

Elements of a Good Process Map

  • Start and end points: Like any journey, your process map should have a clear beginning and end. This ensures that the scope is defined, and everyone understands where a process starts and where it concludes.
  • Tasks and activities: Each step, no matter how minor, should be represented. This might mean displaying a task like ‘Receive customer order’ or ‘review product inventory’.
  • Decision points: Decisions are pivotal moments in any process. Represent them clearly. For instance, if there’s a quality check in the middle of manufacturing, the map should illustrate what happens when a product passes versus when it doesn’t.
  • Flow direction: Show how the process moves. Whether it’s linear, cyclical, or branches out in multiple direction, the flow should be easy to follow.

Getting Started with Process Mapping

Embrace simplicity. You don’t always need expensive software or intricate drawing skills. You can start with a whiteboard, a blank piece of paper, or a simple process mapping software program. Identify your process’s start and end, jot down the tasks, and link them in the sequence they occur.

The Role of Business Analysis

Business analysts sift through the layers of an organization to find ways to optimize and streamline. Process mapping becomes their magnifying glass, helping them zoom in on areas of concern, potential risks, and opportunities for improvement. By integrating process maps into their toolset, business analysts can recommend solutions that are both informed and effective.

Process mapping is all about understanding, clarity, and evolution. It’s a tool that, when wielded correctly, can transform an organization, ensuring every step taken is purposeful and efficient. So, the next time you’re exploring the complexities of your business, consider mapping your way to clarity and success.

The Risks of Not Implementing Blockchain Security

Posted on by Charlene Brown
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In modern times, where hackers can infiltrate even the most secure systems with relative ease, it is more important than ever to ensure that your business is taking all of the necessary steps to keep data safe and secure. One technology has emerged as a viable option for companies looking to bolster their security protocols — blockchain. Not familiar? Don’t worry! In this post, we will explore what blockchain security entails and why it should be taken seriously by businesses looking to stay ahead of cybercriminals.

Introducing the Benefits of Blockchain Security

Blockchain security is becoming increasingly important in today’s digital age. Not only does blockchain technology provide enhanced security measures, but it also offers several benefits that make it stand out from traditional security systems. For one, blockchain is decentralized, meaning that information is not stored in one central location that can be hacked or corrupted. Instead, it is distributed across a network of nodes, making it virtually impossible to tamper with. Additionally, blockchain offers transparency, so users can see exactly how information is being stored and accessed. With its robust security and numerous benefits, it’s no wonder that blockchain technology is rapidly gaining popularity across various industries.

Hiring Professional Blockchain Security Services

When it comes to implementing blockchain security in your business, it’s highly recommended to hire professionals who specialize in this technology. These experts will conduct a thorough assessment of your existing security infrastructure and work closely with your team to integrate blockchain effectively. To learn more about the range of services offered by blockchain security professionals, visit their website, where you will find comprehensive information about their capabilities, expertise, and how they can tailor their services to meet your specific business needs. They have the knowledge and tools necessary to address potential risks proactively, ensuring that your business remains secure and resilient against cyber threats. Furthermore, their ongoing support and maintenance services will guarantee that your blockchain system operates at its optimum, adapting to the evolving security landscape. Partnering with blockchain security professionals, therefore, is a strategic move that can significantly enhance your business’s data protection capabilities.

Understanding Risks Associated with Not Implementing Blockchain Security 

As technology evolves and continues to shape our daily lives, the importance of cybersecurity has never been more critical. This is especially true when it comes to technologies like blockchain, which have the potential to revolutionize industries and disrupt traditional systems. Without proper implementation of blockchain security measures, businesses and individuals open themselves up to a range of risks, including hacks, data breaches, and theft. These risks can not only result in the loss of valuable assets but can also damage a business’s reputation and erode consumer trust. It is imperative that individuals and organizations understand these risks and take steps to protect themselves by implementing robust blockchain security measures.

Potential Vulnerabilities and Weaknesses Within Your System 

Blockchain security, when not implemented, leaves your systems susceptible to a number of vulnerabilities and weaknesses. This could allow unscrupulous individuals to perform double-spending, where they spend the same cryptocurrency twice, leading to financial losses. Furthermore, a lack of blockchain security could expose your system to 51% of attacks. In a 51% attack, a single entity gains control over the majority of the network’s mining power, allowing it to manipulate the transaction history and double-spend coins. Without blockchain security measures, your system is also prone to Sybil attacks, where an attacker creates multiple false identities to gain a disproportionate amount of influence over the network. These are just a few examples of the potential vulnerabilities that can occur when blockchain security measures are not in place.

Strategies to Minimize Cybersecurity Risks 

With more and more aspects of our lives taking place online, the threat of a cyber attack becomes increasingly concerning. Fortunately, to minimize your risk, there are a variety of strategies you can implement. First and foremost, it is important to stay up to date on the latest security measures and technologies. This can include things like two-factor authentication or virtual private networks. Additionally, practicing good internet habits, such as avoiding suspicious emails or links, can go a long way in protecting your personal information. By taking a proactive approach to online security, you can significantly reduce your risk of falling victim to a cyber attack.

Overview of Next-Generation Security Solutions 

The next generation of security solutions is here to help businesses stay one step ahead of these threats. These solutions go beyond traditional firewalls and antivirus software, employing advanced technologies such as machine learning and artificial intelligence to identify and mitigate potential security risks. They also offer greater visibility into network activity and give IT teams the tools to quickly respond to and remediate any issues that arise. With the cyber threat landscape evolving every day, adopting next-generation security solutions is essential for businesses looking to protect their assets and keep their operations running smoothly.

The advent of blockchain technology has revolutionized the cybersecurity landscape, offering unparalleled security features that outshine traditional systems. However, the failure to implement these measures exposes businesses to significant threats, including data breaches and financial losses. By hiring professional blockchain security services, businesses can integrate this advanced technology into their security infrastructure, thereby enhancing their protection against cyber threats. Remember, staying abreast of the current cybersecurity advancements, practicing good internet habits, and adopting next-generation security solutions are paramount in this digital age. The security of a business should never be compromised; therefore, the move towards blockchain security is not only beneficial but necessary.

Top 7 Travel Tips to Thrive and Dive into Culture While Studying Abroad

Posted on by Eva Shelby
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Studying abroad is an adventure that unfolds like a chapter from a richly detailed novel, brimming with character development, plot twists, and a setting that’s vividly different from anything back home.

From mastering local etiquette to finding phd thesis help, this guide is your passport to a seamless and enriching international education journey.

Embarking on an Educational Journey: Travel Tips for the Global Student

It’s a time of personal growth, academic enrichment, and cultural immersion. To make the most of this transformative experience, preparation is key. Here are seven travel tips to help you navigate the novel experiences that await in your educational odyssey abroad.

1. Dive Deep into Cultural Immersion

Submerge Yourself in the Local Scene

Before you set foot on foreign soil, take time to understand the local culture, traditions, and social etiquettes. For instance, if you continue your studies in France or Germany, as an American with a keen interest in WWII history and tours, while some topics may be openly discussed, others might be approached with sensitivity due to their historical significance. This can range from learning a few phrases in the local language to familiarizing yourself with the country’s history and cultural norms.

For instance, if you continue your studies in France or Germany, as an American with a keen interest in WWII history and tours, while some topics may be openly discussed, others might be approached with sensitivity due to their historical significance.

By showing respect and a willingness to adapt, you’ll not only enrich your understanding but also earn the respect of the locals. Cultural immersion is an integral component of your journey, opening doors to authentic experiences and friendships that textbooks cannot provide.

2. Budget Wisely for Your Adventure

Navigating Financial Waters Abroad

Creating and sticking to a budget is critical when studying abroad. This ensures that you can enjoy local attractions like boat charters without the constant worry of running out of funds. Learn about the cost of living in your new city, budget for trips, groceries, and unexpected expenses, and always have a little extra set aside for emergencies. Financial stress can heavily impact your academic performance and overall experience, so plan your finances as meticulously as you would an academic essay.

3. Staying Safe and Secure

Your Wellbeing is Your Passport to Peace of Mind

Safety should always be a priority. Familiarize yourself with the local emergency numbers and the location of your country’s embassy or consulate. Be vigilant about your surroundings, and keep your belongings secure. Travel insurance is a must—it’s your safety net for health emergencies, theft, or unexpected trip cancellations. Just as a traveler wouldn’t venture into unknown territories without a map, don’t embark on your study abroad without the protection of insurance.

4. Academic Excellence in a New Realm

From Classroom to Global Stage

While the allure of travel is compelling, remember the primary goal: your education. Manage your time effectively to balance academics with exploration. If you’re working on a significant project like a PhD thesis, help can often be found through university resources, local study groups, or even online academic communities. Don’t hesitate to reach out to your professors or academic advisors if you’re struggling to keep up—they are there to help you succeed in this new academic environment.

5. The Art of Packing: Less is More

Pack Smart, Travel Smarter

When it comes to packing, the art is not in having everything for every occasion but in having the essentials that serve multiple purposes. This means choosing clothing that can be layered and mixed, opting for multi-functional gadgets, and bringing along a good-quality backpack for spontaneous weekend travels. Remember, the goal is to be mobile and agile, not weighed down by possessions when fulfilling your itinerary.

6. Connect and Converse: Building Bridges

Foster Connections that Last a Lifetime

One of the most enriching aspects of studying abroad is the people you’ll meet. Engage with your peers, join clubs, participate in local events, and don’t shy away from conversations. Building a network of friends and contacts around the world is invaluable, both personally and professionally. These connections can also be a great support system as you navigate your time abroad.

7. Documenting Your Journey: Capture Memories

A Picture is Worth a Thousand Words – and Memories

Finally, document your journey. Take pictures, write in a journal, start a blog, or create vlogs. These memories will be precious in the years to come. It’s not just about capturing places but also emotions, insights, and the transformation you undergo during this unique period of your life. However, always stay present and enjoy the moment—experience life through your eyes, not just your camera lens.

Conclusion: The Gateway to a World of Possibilities

Studying abroad is an incomparable experience that can shape your worldview, career path, and life philosophy. By immersing yourself in the culture, managing your budget, prioritizing safety, focusing on your studies, packing wisely, creating lasting connections, and documenting your experiences, you’ll set the stage for a successful and fulfilling journey. So, embrace the unexpected, learn with an open mind, and enjoy every moment of your grand educational adventure. After all, this chapter of your life is one you’re writing with every step you take in this vast, vibrant world.

Five Secure Ways to Avoid Crypto Theft in 2023

Posted on by JW Bruns
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Cryptocurrencies came as a savior for many who wanted to own assets in a more decentralized manner. People wary of traditional means of banking poured their money into a supposedly safer way of owning assets. Cryptocurrency has seen its fair share of ups and downs since its inception, but mostly were related to market forces and legislation issues. Recently, there has been a rise in crypto theft, which will also affect the investors who have tied their savings to this money medium.

Digital assets have become a way of living as people get rid of hard-paper currency in favor of digital wallets. These wallets usually have top-notch security measures in place and present the owner with flexible options for usage. However, in 2023, Coinbase lawsuits have been on the rise due to the ever-growing influence of crypto-jacking and crypto theft. Cybercriminals have found a new way of stealing as they target people’s hard-earned assets stored in crypto wallets.

Cybercriminals can theoritically easily steal money from crypto accounts due to their anonymity and untraceable nature. Thus, the strengths of crypto currency often become a saving grace for criminals who want to exploit people off their hard-earned money. Here are five ways to secure your digital wallets and cryptocurrency assets so that cybercriminals cannot get in.

1. Use Hardware Wallets

The use of hardware wallets is an excellent method via which you can keep your digital assets safe. These physical devices store your cryptocurrency offline, thus making your assets extremely safe and secure against online attacks. It especially reduces the threat of phishing attacks and online hacking attempts; the two most common ways hackers get into your system. There are many trustworthy software in the market, but you must choose a hardware wallet that comes from a reputable source. Counterfeit products are abundant in the market and cause more harm than good.

2. Use Strong Passwords / 2-factor Authentication

Strong passwords have been advised to customers who have had an online presence for a long time. Crypto wallets are no different, and you must remember what’s at stake here: your hard-earned savings. For this reason, a strong, unique, and unpredictable password is your best bet against hackers who want to crack your account. The stronger the password, the more time hackers require to crack it, and on top of it, you should enable two-factor authentication. Thus, whoever tries to hack into your wallet will need a password and access to your cell phone.

3. Be Wary of Phishing Attempts

Surfing the web comes with its dangers as more and more hackers find the online web space conducive to their activities. Phishing attempts are a common mode of finding a person’s details to hack into their financial accounts. It is important to use anti-virus software while surfing the web and ensure that the webpage you’re viewing has the ‘HTTPS’ added before the webpage’s name. HTTPS is a secure protocol that ensures data sent to and from a particular website is encrypted and thus cannot be hacked into. Suspicious email addresses and webpages should be avoided and not clicked when surfing the World Wide Web. Also, never disclose your personal information to anyone online, however trusted their credentials may seem.

4. Regularly Update Software and Wallets

In the modern world, keeping track of all the changes happening around us is important. We must be informed about the latest developments in cybercriminal activity, how to thwart them, and the best defenses available against them. Regularly updating your wallets and software linked to your crypto exchange is one way of ensuring safety. You can also download the latest security patches and improvements to your wallet and software, including protection against newer threats.

5. Practice Cold Storage / Regular Monitoring

Assets that need not be moved for long periods must be stored in cold storage options. It means securing your cryptocurrency holdings in an offline storage option away from the dangerous world of cyber criminals. Such hardware wallets contain all your private keys safely stored in an offline place, but you must monitor your assets regularly for any suspicious activity.

In addition to these five secure practices, you must keep up with the latest threats by joining crypto communities and learning about the latest developments; diversifying your crypto portfolio is another way to stay one step ahead of the hackers. In summary, using strong passwords, offline storage, and two-factor authentications can greatly increase your chances of securing crypto exploits. Keeping yourself and your software up to date is the best protection against these cybercriminals.

How to Optimize Your Real-Estate Business

Posted on by Scott Fluent
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As a real-estate business owner, you need to routinely assess and modify your strategies to meet your goals and ensure there is an optimal environment for growth. When you do this, you’ll improve your lead conversion rate, achieve better customer satisfaction, increase your revenue, and save time on finding and managing potential buyers and sellers. This article will show you how to optimize your real estate business for increased profitability and efficiency.

Become More Involved in the Community

It is important to participate in initiatives and events that bring people together. This will allow you to connect with local business owners, influential community members, and, ultimately, potential clients. Networking can lead to partnerships, referrals, and even a broadened scope of reach. So, attend festivals, eat at local shops, and get to know people by engaging in conversations.

When you understand the ins and outs of the community you serve, you can use this information to inform prospective home buyers of options they have during their home-buying process. For example, you can tell them about home Inspection services and things they need to look out for before making a final decision.

Engage Good Management

The quality of the firms you hire has a huge bearing on your real estate profitability. Property management can achieve higher service excellence and operational effectiveness through automated solutions.

Additionally, establishing automated communication channels fosters clear, consistent, and instant dialogues between landlords, tenants, and service providers, improving overall satisfaction and operational transparency.

Recognize and Appreciate Your Employees

The real estate job market has become increasingly competitive. As a result, there is a shift in power from employer to employee. That’s why employee engagement is crucial to promoting loyalty amongst teams. Therefore, you must develop strategies for attracting and retaining top talent. Having a positive work culture can increase productivity and performance and enable a real estate firm to stay ahead of the competition. Also, when your employees are happy, they are more likely to attract like-minded talent to your firm.

There are various ways to show employee appreciation. You can share positive feedback regularly based on their performances or offer quarterly or monthly company awards to those who are doing a great job. According to EDCO.com, a supplier of corporate recognition products, ‘’One of the best ideas for awards for real estate agents is a real estate awards ceremony that includes a years of service awards ceremony where you can recognize all long-term employees around your office for their years of service to your company.’’

Using a CRM Tool and Strategy

There are different approaches to defining customer relationship management (CRM) for real estate. It is both a strategy and software that real estate agents can use to optimize their businesses. Having a CRM strategy involves combining all the activities that real estate agents do to sustain, manage, and build successful and meaningful relationships with customers and leads. Since the real estate business relies heavily on referrals, the CRM strategy is essential.

Real estate CRM software is a tool that is used to store and organize data about leads and customers, including personal information, purchase history, and communication. It helps ensure the continuity of your relationship with customers and leads. As a modern real estate business owner, you will likely run into various lead generation campaigns at the same time. It could be from blog content, online events, websites, or email marketing. You could even come across YouTube ads, open houses, or Tick Tock ads that look promising. Take advantage of customer relationship management (CRM) tools to organize all this information and keep track of potential and current sellers and buyers. A CRM tool can help you run marketing campaigns and stay organized. Beyond organizing leads, CRM solutions often offer chat tools that you can use to engage in real-time communication with your clients. 

Prioritize Communication

Communication is an important factor in the real estate business. When you communicate effectively, you build trust with buyers and sellers. Your clients must feel confident that you are looking out for their best interests. They must also know that you’re willing to keep them informed during the process and tell them about any issues that may arise. That’s why communication is pivotal.

Clearly and accurately provide crucial information about properties, such as their conditions, locations, and features. This will help clients make informed decisions about the homes to consider. If you’re unable to answer questions and address clients’ concerns, they may not feel you know what you’re doing. Effective communication can help manage clients’ expectations. So, you must inform everyone of developments or changes and set realistic timelines for clients.

Ask for Referrals

One of the most popular ways that home sellers and buyers find their real estate agents is through referrals. You can request referrals from past clients and encourage them to put reviews on Facebook home-selling apps like Zillow and Google. Potential buyers will be encouraged to speak with you when you have a verifiable track record of success. Ask clients to tell their family and friends about your offerings, and don’t be afraid to emphasize your selling points.